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Digital marketing

 By: Astha Raghav.  Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel. Essentially, if a marketing campaign involves digital communication, it's digital marketing. Inbound marketing versus digital marketing Digital marketing and inbound marketing are easily confused, and for good reason. Digital marketing uses many of the same tools as inbound marketing—email and online content, to name a few. Both exist to capture the attention of prospects through the buyer’s journey and turn them into customers. But the 2 approaches take different views of the relationship between the tool and the goal. Digital marketing considers how each individual tool can convert prospects. A brand's digital marketing strategy may use multiple platforms 

I.M.F.

  By: Astha Raghav.  The International Monetary Fund (IMF) is an international organization that promotes global economic growth and financial stability, encourages international trade, and reduces poverty. Quotas of member countries are a key determinant of the voting power in IMF decisions. Votes comprise one vote per 100,000 special drawing right (SDR) of quota plus basic votes. SDRS are an international type of monetary reserve currency created by the IMF as a supplement to the existing money reserves of member countries. 1 KEY TAKEAWAYS The IMF's mission is to promote global economic growth and financial stability, encourage international trade, and reduce poverty around the world. The IMF was originally created in 1945 as part of the Bretton Woods agreement, which attempted to encourage international financial cooperation by introducing a system of convertible currencies at fixed exchange rates. 0 seconds of 0 s Understanding the International Moneta The International Monetar

Children and Sports

  By: Astha Raghav.  Sports help children develop physical skills, get exercise, make friends, have fun, learn teamwork, learn to play fair, and improve self-esteem. American sports culture has increasingly become a money-making business. The highly stressful, competitive, "win at all costs" attitude prevalent at colleges and with professional athletes affects the world of children's sports and athletics, contributing to an unhealthy environment. It is important to remember that the attitudes and behavior taught to children in sports carry over to adult life. Parents should take an active role in helping their child develop good sportsmanship. To help your child get the most out of sports, you need to be actively involved. This includes: providing emotional support and positive feedback attending some games and talking about them afterward having realistic expectations for your child learning about the sport and supporting your child's involvement encouraging your chi

Indoor and outdoor Games

  By: Astha Raghav.  Indoor games for kids don't have to mean sedentary play. Many kids love to kick soccer balls and shoot hoops outside, but they can't always do that if it's dark, or if their playing area is covered with snow and ice, or the temperature is dangerously high. For those situations, the solution is to bring active outdoor games inside. These simple—and fun—ways to turn the outdoor play into indoor games are a great way to motivate kids to play more actively inside, and to help them practice their sports skills even when weather or other challenges keep them indoors. Get Indoor Game Gear Using your child's favorite sports as inspiration, invest in some simple toys and supplies that they can use to play indoors. Usually, that means equipment that's smaller, lighter, and/or softer than what you use outdoors, such as: Balloons, beach balls , fabric balls, Nerf balls, or bean bags to kick, roll, and throw Mini basketball hoops, knee hockey goals, boxes, o

Startup

 By: Astha Raghav.  The term "startup" refers to a company in the first stages of operations. Startups are founded by one or more entrepreneurs who want to develop a product or service for which they believe there is demand. These companies generally start with high costs and limited revenue, which is why they look for capital from a variety of sources such as  venture capitalists . KEY TAKEAWAYS A startup is a company that's in the initial stages of business. Until the business gets off the ground, a startup is often financed by its founders and may attempt to attract outside investment. The many funding sources for startups include family and friends, venture capitalists, crowdfunding, and loans. Startups must also consider where they'll do business and their legal structure. Startups come with high risk as failure is very possible but they can also be very unique places to work with great benefits, a focus on innovation, and great opportunities to learn. Understand

GATT

  By: Astha Raghav.  The  General Agreement on Tariffs and Trade  ( GATT ) is a  legal agreement  between many countries, whose overall purpose was to promote international trade by reducing or eliminating trade barriers such as  tariffs  or  quotas . According to its preamble, its purpose was the "substantial reduction of tariffs and other trade barriers and the elimination of preferences, on a reciprocal and mutually advantageous basis." The GATT was first discussed during the United Nations Conference on Trade and Employment and was the outcome of the failure of negotiating governments to create the International Trade Organization (ITO). It was signed by 23 nations in Geneva on October 30th, 1947, and was applied on a provisional basis January 1st, 1948.It remained in effect until January 1st, 1995, when the World Trade Organization (WTO) was established after agreement by 123 nations in Marrakesh on April 15th, 1994, as part of the Uruguay Round Agreements. The WTO is t